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House with solar panels on the roof in autumn, Water Town, Massachusetts, USA

The Best Solar Companies in Massachusetts

Venture Solar was the most popular solar company among respondents in Massachusetts, according to our 2023 survey. Get a quote on your own solar system installation today.

Last Updated: Nov 15, 2024
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Principal Researcher Tori Addison Principal Researcher Tori Addison Editor

Tori Addison is an editor who has worked in the digital marketing industry for over five years. Her experience includes communications and marketing work in the nonprofit, governmental and academic sectors. A journalist by trade, she started her career covering politics and news in New York’s Hudson Valley. Her work included coverage of local and state budgets, federal financial regulations and health care legislation.


Our Research Process
73 Companies Reviewed
Using our comprehensive methodology, we have reviewed 73 companies operating at the national and local level.
2,000 Homeowners Surveyed
We have conducted 2 surveys of 1000 homeowners to gather information on system cost across different providers and states, understand how consumers use incentives and financing options to purchase panels, evaluate the use of solar batteries and get feedback on user satisfaction.
17 Rating Factors
Our comprehensive rating system scores providers based on 17 data points in seven weighted categories: Cost and Payment Options (20%), Services (20%), Reputation (20%), Warranty (15%), Customer Support (10%), Industry Experience (10%) and Sustainability (5%).
43 Experts Consulted
We have interviewed 43 experts in the solar energy space and shadowed NC Solar Now during a solar installation to better inform our content.

An ideal net metering program, ambitious Renewable Portfolio Standard (RPS) and high electricity bills have led to a rapid growth of the solar sector in Massachusetts — the state ranks 11th in the nation for installed solar capacity.

Our picks for the best solar companies in the Bay State include Momentum Solar, Palmetto and Venture Solar. We at the MarketWatch Guides team have researched and reviewed top installers in Massachusetts, focusing on cost and financing options, available services and equipment, and local customer reviews.

Compare Massachusetts Solar Companies

According to our survey of 2,000 homeowners with installed solar nationwide, a solar system costs between $15,000 to $20,000. Solar system costs in Massachusetts are more expensive than this average — the state’s cost per watt is around $4.50, which means a 6 kilowatt (kW) system would cost close to $27,000.

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The listings that appear are from companies from which this website may receive compensation, which may impact how, where and in what order products appear. Not all companies, products or offers were reviewed in connection with this listing.

Company Star Rating Cost of an 8 kW System* BBB Rating Visit Site
4.2
$20,000–$25,000 A+ GET QUOTE
4.2
N/A A+
4.7
$20,000–$25,000 A+
4.3
$20,000–$25,000 A+
Company BBB Rating Star Rating Cost of an 8 kW System* Visit Site
A+
4.2
$20,000–$25,000 GET QUOTE
A+
4.2
N/A
A+
4.7
$20,000–$25,000
A+
4.3
$20,000–$25,000
No results were found.

Top 5 Solar Companies in Massachusetts of 2024

After conducting detailed surveys and analyses, we shortlisted the below as Massachusetts’ top solar companies:


We came up with the above list after sorting through extensive data we obtained in our national surveys of 2,000 total homeowners with solar panels, including Massachusetts residents. We also conducted detailed discussions with national and local industry experts and installation companies. Lastly, we used our elaborate provider review methodology to rate each of our top installers in Massachusetts.


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The listings that appear are from companies from which this website may receive compensation, which may impact how, where and in what order products appear. Not all companies, products or offers were reviewed in connection with this listing.

Momentum Solar

Best for easy integration
4.2
Warranty 20 and 25 years System Cost $20,000–$25,000

Why We Chose Momentum Solar

Momentum Solar is popular in Massachusetts for its “no-strings-attached” offerings of solar panel systems. Based in Marlborough, Momentum Solar has grown rapidly as a solar company, thanks to its high-quality solar components, flexible payment options and strong warranties.

Massachusetts residents choosing Momentum Solar enjoy 25-year warranties on parts, performance and labor, and reliable system performance with Tier 1 solar panels and Enphase microinverters.

Pros and Cons of Momentum Solar

Pros Installs a variety of high-quality solar panel brands Follows a full-service approach to solar installation Partners with Enphase to offer microinverters Cons More expensive than other solar energy companies Battery systems are not available in Massachusetts

Services and Payment Options

Momentum Solar provides the following solar-related services:

  • Solar panel installation
  • Solar battery installation
  • EV charger installation
  • System monitoring
  • Energy efficiency audits
  • Optional service package
  • Mobile app

Homeowners in Massachusetts can go solar with Momentum for little to no money out of pocket, thanks to the installer’s easy payment options of solar loans, leases or PPA. You can also pay in cash.

Customer Reviews

Momentum Solar has an A+ rating and is accredited with the BBB. Multiple customers have given high ratings to the company for its premium equipment and reliable service. However, some negative reviews highlight delayed customer service responses.

“I reached out to Momentum Solar via the state website and a month and a half later, I have panels on my roof connected and ready to go. The reps are super knowledgeable and very responsive to my questions and requests. The installation went flawlessly and was done in one day. The local agents and local office feel very supportive.” Taulant P. via the BBB

“I cannot recommend this company at all due to inept communications and lack of respect for the homeowner’s timeline and permit application professionalism … After almost a year into the process, we do not have an enabled system.” Robert R. via Yelp

Venture

Best for aesthetic panels
4.2
Warranty 25 years System Cost N/A

Why We Chose Venture Solar

Venture Solar is a prominent name in the solar industry serving the Northeast U.S. It has completed solar installations in Massachusetts and has a strong knowledge of the state’s procedural requirements.

Venture offers high-quality equipment options, including Tier 1 solar panels with sleek aesthetics and high efficiencies. Massachusetts homeowners can also benefit from Venture’s simple and relatively fast installation process.

Pros and Cons of Venture Solar

Pros Has strong local experience Offers sleek solar panel options Provides a straightforward installation procedure Cons Some online reviews mention slow customer service Pricing information not available online

Services and Payment Options

Venture Solar can provide these services:

  • Solar power systems
  • Solar battery installations

Venture Solar offers three different purchasing models, cash purchase, solar loan and solar lease.

Customer Reviews

Venture Solar has an A+ rating and accreditation with the BBB. Venture Solar receives mixed ratings from customers, with the majority of reviews being positive. Most positive reviews of the company highlight its fast installation and transparent consultation. However, some negative reviews mention its poor customer support.

“My experience with Venture has been wonderful … When they came to my house they explained solar better than every other company I had spoken to. I understood it was a bigger company that does everything in-house. I have had solar on my last two houses, this time was much smoother.” Carl B. via the BBB

“They delivered the wrong panels, took additional months to get the agreed panels, failed to process completion of the paperwork,  did not bill us for seven months, and then failed to set up auto-payment correctly and tried to bill us for late payment.” Roy H. via Yelp

Palmetto Solar

Best for protection plans
4.7
Warranty 25 years System Cost $20,000–$25,000

Why We Chose Palmetto Solar

Palmetto Solar is a considerable choice for homeowners looking for a company that offers ongoing support for their systems. For just a few dollars every month, Palmetto offers a unique protection plan with perks such as proactive monitoring, intelligent issue detection and a 95% performance guarantee.

In Massachusetts, Palmetto has partnered with Dandelion Energy to offer its customers geothermal heat pump systems with solar panels. This can help homeowners replace their air conditioning and heating systems with a more efficient and climate-friendly option. Besides the above, Palmetto is renowned for using top-tier solar components in its systems, ensuring strong performance and a long lifespan.

To learn more, read our full review of Palmetto Solar.

Pros and Cons of Palmetto Solar

Pros Offers 25-year warranties and an additional protection plan Installs high-quality solar panels Provides EV charger installations and energy efficiency audits Cons System monitoring costs extra No lease or PPA options

Services and Payment Options

Palmetto Solar customers can take advantage of the following services:

  • Solar panel installation
  • Solar battery installation
  • Energy efficiency audits
  • System monitoring
  • Panel cleaning, removal and reinstallation
  • Peace of Mind Protection Plan
  • Pest abatement
  • Mobile app

Palmetto Solar offers a variety of payment models, including cash purchases, solar loans, leases and PPAs.

Customer Reviews

Palmetto Solar has an A+ rating with the BBB and is an accredited company. It has received positive ratings for its consultation and installation teams. However, the company does have a notable number of negative reviews suggesting that the post-installation support is insufficient.

“Amazing company! There was absolutely no pressure to buy and the informational meeting was very well done. The installation was quick and easy and we were kept informed along the way. Our solar was up and running before the time frame quoted. We have not had one problem with the system. Our system is actually producing more than we were quoted. Can’t beat a $0 electric bill.” Jenny B. via the BBB

“Panels were installed two months ago and still have not been activated. Palmetto has not responded to my many inquiries for an explanation of the delay and an updated activation date. I have no idea what’s going on. Palmetto is good in the beginning, but terrible customer service towards the end and when they run into problems.”James L. via Google Reviews

Boston Solar

Best for production guarantee
4.2
Warranty 10 and 25 years System Cost N/A

Why We Chose Boston Solar

Boston Solar has been a leading solar company in Massachusetts for over a decade. Since its founding, the installer has completed over 5,000 solar installations in New England. Boston Solar uses top-quality solar equipment with strong warranties.

Boston Solar also offers a production guarantee with its systems and pays the difference if panels do not perform as guaranteed in the first 10 years. Over the years, Boston Solar has received many positive customer reviews, which reflects the installer’s strong focus on customer experience.

Pros and Cons of Boston Solar

Pros Experience with local solar installations Offers an excellent production guarantee Has high online customer ratings in Massachusetts Cons Offers limited solar panel options Pricing information not readily available

Services and Payment Options

Boston Solar offers the following services:

  • Solar power systems
  • Solar battery installations

Besides cash purchases, Boston Solar works with local lending agencies to offer solar financing to its customers. It also offers solar leases for homeowners looking for zero upfront costs.

Customer Reviews

One of the strengths of Boston Solar is its solid customer reviews. Many of Boston’s reviews praise the company’s reliable product and service quality. However, the installer does receive a few negative reviews occasionally. The company has a B- rating and is not accredited with the BBB, but it only has two customer reviews on its profile. Comparatively, it has over 1,200 reviews with 4.7 stars on Google Reviews.

“Just had my solar system installed by Boston Solar and their installation team executed it flawlessly. They worked with us to keep the curb appeal of our home intact. If you are looking for a great install and friendly customer service, this is the company to work with for your next solar investment.” Paulo C. via Yelp

“Overall we are satisfied with Boston Solar and are excited to be producing our own energy. The salesman we worked with was very knowledgeable and did a great job describing the process, the savings, and the product. We did have some minor issues with installation. It seemed as though the job could have been done quicker as the crew there cut the days pretty early in the afternoon. We also found pieces of hardware left in the yard after the installation.” – Jessica via Google.

“Installed six weeks ago after [Boston Solar] initially did a no call no show on the day of the installation. Inspection to activate [the system] still hasn’t been scheduled and they are not responding to us. Terrible communication.” —Shannon M. via Google Reviews

Sunrun Solar

Best for leasing options
4.3
Warranty 12 and 30 years System Cost $20,000–$25,000

Why We Chose Sunrun

Sunrun is often credited with popularizing the solar lease and PPA model across the country. This is particularly valuable in Massachusetts, where the average cost of solar is $4.50 per watt — much higher than the national average. Sunrun’s flexible payment options allow homeowners to avoid the high upfront expense of installing solar.

Sunrun includes daily system monitoring and maintenance and an energy production guarantee with its leases and PPAs. Regardless of how you pay, the company uses top-quality solar equipment, ensuring high performance in Massachusetts’ cloudy climate.

To learn more, check out our full review of Sunrun.

Pros and Cons of Sunrun

Pros Installs high-quality solar equipment Provides system monitoring and maintenance Offers insurance to protect against panel theft or damage Cons Lacks information online and customer reviews mention communication issues Extends shorter labor and equipment warranties compared to some providers

Services and Payment Options

Sunrun offers the following solar services:

  • Solar panel installation
  • Solar battery installation
  • EV charger installation
  • System monitoring
  • Optional service package
  • Mobile app

Sunrun’s flexible payment options make it popular in Massachusetts and nationwide. It offers four payment options — cash purchase, solar loan, solar lease and PPAs.

Customer Reviews

Sunrun receives mixed customer reviews but holds an A+ rating and accreditation with the BBB. While the company garnered mostly positive reviews in its initial years, a pattern of negative reviews emerged in recent years surrounding customer service.

“I had my system installed a little while back and haven’t had a bill for electricity since! The utility still charges me $10 a month as a ‘connection fee,’ but the system has been covering all my home’s needs thus far. Permitting for the system took a while, which wasn’t great, but the system got installed pretty quickly after the permit was issued.” C. Brown via Home Depot

“[The] solar installation employees were fantastic and very professional. The sales manager, project manager and the company were very unresponsive and not customer-centric. Had to contact them frequently to get the status on my installation and the date. When they needed to change dates, no phone call was received.” Pierre B. via Google Reviews


What To Look For in a Solar Company

Installing solar is not a short nor simple process — it involves multiple steps until the system is installed and ready to power your home. The most important step, however, is the selection of a solar installer. Here are a few factors that can help Massachusetts homeowners choose a solar company that best suits their needs.

  • Cost and financing: The cost of solar panels can be a decisive factor when selecting a solar installer. In Massachusetts, where the average cost of a system is as high as $4.50 per watt, choosing a reasonably-priced company is essential to ensure maximum savings and a short payback period. Homeowners looking to avoid a large, upfront expense can explore installers that offer flexible payment options, such as loans, leases or PPAs.
  • Equipment quality and warranties: The cost of electricity in Massachusetts is nearly twice the national average. This means that every kilowatt-hour of energy generated by solar power can save homeowners about twice the amount of money compared to grid usage. However, subpar solar equipment can lead to lower performance, meaning homeowners would still spend considerable money on energy bills. In other words, solar power only makes financial sense in Massachusetts if you choose installers that offer high-quality equipment with solid warranties.
  • Company reputation: When it comes to spending thousands of dollars on a solar system, the trustworthiness of a company becomes another important factor to consider. In Massachusetts, multiple homeowners have faced trouble in dealing with unreliable companies such as Vision Solar or Solar Wolf Energy, which have been flagged for deceitful sales or gone bankrupt. As such, it is wise to check the trustworthiness and reputation of a solar company before signing a contract.
  • Available services: The state of Massachusetts is not only popular for solar power. A report by the American Council for an Energy-Efficient Economy ranks the state fourth in the nation for EVs and related charging policies. Besides this, Massachusetts homeowners can save money with other energy efficiency services, like home insulation or HVAC upgrades. When looking for solar companies, explore installers that offer other services you may need.

Benefits of Going Solar in Massachusetts

There are multiple benefits to going solar in Massachusetts, namely energy bill savings and helping to reduce the state’s carbon footprint.

  • Offset high energy costs: The average monthly energy bill in Massachusetts is $136.37, higher than the national average. Going solar can drastically reduce or even eliminate your energy bill, saving you money in the long run.
  • Reduce your carbon footprint: The National Renewable Energy Laboratory reported that, for every 1,000 kWh generated by your solar panels, you save 1,400 pounds of carbon dioxide emissions. If your household consumed the U.S. average of 830 kWh of energy each month, you’d be saving up to 17,000 pounds of carbon dioxide emissions annually with solar panels.
  • Take advantage of incentives: Massachusetts offers excellent solar incentives that significantly lower the cost of installing solar panels, including the 30% federal solar tax credit, a 15% state tax credit, net metering, and a sales and property tax exemption. Anyone who installs solar panels in Massachusetts can take advantage of these incentives.

Common Concerns About Going Solar in New England

The most common concern homeowners in New England have when going solar is whether a solar system is well-suited for the cold, cloudy and snowy winter climate. However, photovoltaic panels (PV) operate using light, not heat.

Even on the coldest days, as long as there is some daylight, solar panels in New England can generate energy. This energy generation may not be as high as in more sunny states, but when you consider the long lifespan of solar panels, a New England solar array will result in significant energy bill savings.


Solar power has seen tremendous growth in Massachusetts in just over a decade. According to the U.S. Energy Information Administration, solar energy was virtually non-existent in Massachusetts until 2008 — but by 2021-22, almost a fifth of the state’s net generation came from solar. Massachusetts now ranks 11th in the nation for installed solar capacity, up from 16th in 2022. In other words, enough solar is installed in Massachusetts to power over 760,000 homes.

The future of solar in the state also looks bright. A report by the Department of Energy Resources (DOER) puts the total solar power potential of Massachusetts at 506 gigawatts (GW), with 152 GW in locations marked as “highly suitable” for solar. This total number is 15 to 18 times the capacity needed to meet the state’s renewable energy goals.


Massachusetts Solar Incentives

Despite Massachusetts’ annual weather conditions — which can include upwards of 140 days of clouds and precipitation — the state sees over 2,600 hours of sunshine each year. Coupled with federal and state solar incentives, installing a solar system can help offset high electricity costs of 19.06 cents per kilowatt-hour (kWh). Learn how available incentives can offset your solar system cost and lead to more electric bill savings in the Bay State.

Federal Incentives

The federal solar tax credit, also known as the Investment Tax Credit (ITC), is the biggest solar incentive in the U.S. It allows homeowners to deduct a percentage of the cost of their solar power system from their federal income tax burden. Currently, owners of systems installed between August 2022 and 2032 can claim the tax credit for 30% of their total system cost.

All Massachusetts residents are eligible for the federal tax credit. But keep in mind that the tax credit is not a refund or rebate. You can claim the credit once for the year you install solar and if the tax amount you owe is less than your credit, you can roll over any remaining amount for up to five years.

State-Wide Incentives

The Solar Energy Industries Association (SEIA) ranks Massachusetts as the 11th best state to go solar. With aggressive renewable portfolio standards (RPS) and favorable solar incentive programs, Massachusetts has driven the solar adoption rates in the state — over 19% of its energy comes from solar power.

Solar Massachusetts Renewable Target (SMART):

  • Tax Exemptions: MA residents installing solar on their property enjoy a 100% tax exemption on their sales tax and property tax payments.
IncentiveSavingsExplanation
Net meteringSavings varyWhen your solar panels produce excess energy, net metering allows you to send it back to the grid in exchange for energy bill credits. In Massachusetts, energy credits are nearly equal to the retail rate of electricity.
Residential Renewable Energy Income Tax CreditState tax credit worth 15% of your total solar system, up to $1,000Massachusetts offers a 15% solar tax credit, similar to the federal ITC. Homeowners who claim the credit can deduct up to $1,000 from their state taxes.
Solar Massachusetts Renewable Target (SMART)One-time rebateQualifying customers of Eversource, National Grid and Until can receive a fixed rebate rate of 19 cents to 31 cents for every kilowatt-hour of energy their solar panels produce.
Sales tax exemption6.25% off total solar system costsMassachusetts offers a sales tax exemption of 6.25% off all solar and renewable energy equipment.
Property tax exemption100% of property tax increases from installing solarResidential customers in Massachusetts do not have to pay increased property taxes if a solar power system increases their property value.

Local Incentives

Some Massachusetts residents can also benefit from local incentives, such as:

  • National Grid ConnectedSolutions Battery Program: Customers of National Grid who install a battery storage system with an approved inverter can get an incentive of $275 per kilowatt of power supplied into the grid. National Grid serves customers in several major areas of Massachusetts, such as Brockton, Worcester, Northborough and Northern Adams.
  • Municipal Light Plant Rebates: Many Massachusetts utilities offer customers solar rebates. Here is a list of Municipal Light Departments currently offering solar rebates:

You may also qualify for local incentives based on the town or city in which you live. We suggest you check with your local government or utility company to learn more.


Are Solar Panels Worth It in Massachusetts?

Massachusetts’s cloudy, rainy climate, combined with the relatively high cost of solar panels, may discourage homeowners from switching to solar. However, we still think solar panels are a worthwhile investment for residents.

At just over 28 cents per kilowatt-hour, the average cost of electricity in Massachusetts is higher than in many states. Solar panel systems in Massachusetts generate less power than those in sunnier states, but can still save homeowners money on energy bills by offsetting high electricity prices. You can also use solar power to lower your home’s carbon footprint, and if you install a battery, combat power outages.


Frequently Asked Questions About Solar Companies in Massachusetts

The cost of a solar power system in Massachusetts varies based on the size and complexity of the system, your installer and the equipment. Based on our research, the state’s price per watt is around $4.50, which means a 6 kW system would cost close to $27,000.

However, installation costs may vary depending on where you live. For example, Boston may have higher rates than Worcester, North Andover or Woburn.

Massachusetts has an ideal net metering program, offering energy credits at almost the same retail rate as energy from the grid. If you utilize this program, solar batteries are not essential. But if you are looking to add resilience to your home by protecting against power outages, a solar battery can be a worthwhile investment. Plus, storing excess energy production can provide clean energy during suboptimal conditions, like at night or on cloudy days.

Massachusetts does not have a program that offers free solar panels. While several utility companies in Massachusetts offer one-time rebates for installing solar power systems, no governing authority in the state pays for the purchase of solar panels.

Although Massachusetts does not offer free solar panels to residents, homeowners wanting to avoid a large upfront payment can explore other financing methods such as solar loans, leases and power purchase agreements (PPAs).



Methodology: Our System for Rating Solar Installation Companies

We closely evaluate solar installation companies with a focus on the factors most important to homeowners like you. We based our solar company methodology on input from multiple homeowner surveys, discussions with industry experts and research into the renewable energy market. Our review process involves assessing each company on the following criteria, which we then use to calculate a rating out of 5 stars.

  • Cost and payment options (20 points): Cost is one of the most important factors when installing a solar energy system. Solar providers that offer cash purchases and in-house loan financing earn full points in this category. Companies also receive bonus points for offering solar panel leasing or power purchase agreements (PPAs).
  • Services (20 points): In addition to solar installations, companies offering backup battery and electric vehicle charger installations, energy efficiency audits and system monitoring earn the most points in this category. Companies can also receive points for completing installations in-house, as opposed to using third-party contractors.
  • Reputation (20 points): To assess the reputation of each company, we consider Google star ratings, Better Business Bureau (BBB) scores and reviews, and NABCEP certification status. We also look at customer complaint rates on sites like the BBB and weigh how the company responds.
  • Warranty (15 points): We verify that each company offers workmanship, product and performance warranties on all of its solar installs. A provider earns more points for extending warranties that meet or exceed industry standards, including 10 years for system workmanship and products and 25 years for panel performance.
  • Customer Support (10 points): Solar companies that offer virtual consultations, a mobile app, 24/7 customer support and high customer satisfaction with backend support earn the most points in this category.
  • Industry Experience (10 points): Providers with 10 or more years of experience in the solar installation industry earn a perfect score in this category.
  • Sustainability (5 points): To measure sustainability, we assess each company based on whether it shares a detailed sustainability statement or environmental, social and governance (ESG) disclosures on its website. We also conduct research to see if companies offer end-of-life panel disposal programs or have eco-friendly community partnerships.


How We Gathered Our Cost Data

We conducted in-depth research and analyzed several factors to determine our solar cost data, which is based on the following resources:

  • Conducting surveys: We have conducted two surveys to gather solar cost data for homeowners across the country. Both launched in 2023, each survey polled 1,000 homeowners who have installed residential solar systems. We compared the results of each survey to determine average pricing based on solar system size, location and installer.
  • Researching reliable sources: We gathered information from reliable solar sources like the Solar Energy Industries Administration (SEIA), the National Renewable Energy Laboratory (NREL) and the Energy Information Administration (EIA) to assess the national average cost of solar panels. We also used these sources to determine the cost of electricity and solar power systems by state.
  • Consulting industry experts: We spoke with industry experts, including Jesse Solomon, the co-founder of NCSolarNow, to understand the costs of going solar for both customers and installation companies. We also researched solar products in today’s market, including the cost of solar panels and accessories like solar batteries.

If you have feedback or questions about this article, please email our team at editors@marketwatchguides.com.

Meet the Team

Tori Addison is an editor who has worked in the digital marketing industry for over five years. Her experience includes communications and marketing work in the nonprofit, governmental and academic sectors. A journalist by trade, she started her career covering politics and news in New York’s Hudson Valley. Her work included coverage of local and state budgets, federal financial regulations and health care legislation.

Learn more about Tori Addison
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