Innovation you can feel

Every piece of Rove Lab furniture is equipped with SmartFoam, a name that says it all—our groundbreaking material that gets better with time.

Each piece is wrapped in spill-proof Oeko-Tex® Performance Weave fabric that repels liquids, withstands years of use, and looks good doing it.

First home, meet first sofa

Choosing a sofa for your new place should feel easy from start to finish. Ours comes in a box and is made so you can set it up yourself—no tools, no hassle. And the modular low profile design lets you rearrange sections so it’s the perfect fit every time.

Delivery appointments? Never.

Say goodbye to all-day delivery windows and say hello to free and easy shipping. Our furniture is adaptable, and that includes arriving when you want it to.

#A calming moment captured: a hand holding a burning incense stick, with soft smoke trails against a peaceful backdrop. This image from Rove Lab symbolizes tranquility and introspection, ideal for creating a zen-inspired space.

The
perfect
furniture
for
our
planet.

We
strive
to
break
conventional
furniture
shopping
by
making
high-caliber
products
more
accessible,
easily
delivered,
and
simple
to
assemble.
By
reducing
transport
resources
and
its
carbon
footprint
by
six
times,
Rove
Lab
furniture
is
designed
to
be
the
most
comfortable
and
highest-quality
in
its
class—while
being
good
for
the
planet.