Here to Serve Holding Corp. Announces Advancement of Exploration Projects with Axiom Exploration Group's Innovative Satellite Imagery Analysis Using Artificial Intelligence and Machine Learning

Rye Brook, New York--(Newsfile Corp. - March 3, 2023) - Here to Serve Holding Corp. (OTC Pink: HTSC) (the "Company"), a diversified holding company dedicated to finding ways to tread more lightly on the planet, is pleased to announce that its wholly owned subsidiary, Fortune Nickel and Gold Inc ("Fortune"), has successfully advanced the exploration on its Gowan and Beck-Ottaway Properties (the "properties") in Ontario through the services of Axiom Exploration Group Ltd. ("Axiom") of Saskatoon, Sask. (http://www.axiomex.com/). The two satellite surveys, which covered a combined area of 80 km² using Synthetic Aperture Radar and Multispectral data from Sentinel and ASTER satellite sensor systems, were used as a non-invasive method to analyze the properties for nickel, gold and base metals exploration targets. Axiom utilized the data to complete a full-service package including data acquisition, processing, analysis, technical reporting, and claim management.

Highlights of the satellite surveys include interpretations of surface fault traces and new mineral exploration targets based on surficial imagery.

The mineral exploration targets recommended for follow up are generated using a weight of evidence approach utilizing all relevant datasets, such as digital elevation models, multispectral, radar, displacement, structure, alteration, specific target mineral spectra, vegetation analysis, rock discrimination analysis, false colour composites, sampling data, geological maps, weathering, soil moisture, soil mapping, geophysics, among others.

Axiom's Applied Analytics division uses proprietary algorithms, taking advantage of artificial intelligence and machine learning, to generate these complex datasets. The main benefit of leading this technological advancement is the ability to generate mineral exploration targets in a time-efficient and environmentally non-invasive manner.

The two satellite surveys each had their own technical report prepared and submitted by Axiom's Exploration division to the Ontario Ministry of Mines.

The results of the satellite surveys identified multiple prospective targets which will be the main focus of the planned exploration program. Fortune is presently working on a detailed exploration program for their Gowan and Beck-Ottaway properties in 2023. The exploration program would attempt to verify the satellite anomalies by locating alteration and mineralization associated with nickel, gold and base metals within the identified target areas.

About Axiom

Axiom is a private, employee-owned company with its corporate head office located in Saskatoon, Saskatchewan. Established in 2011, Axiom is a complete consulting firm providing a diverse set of technical services within, and integrated across, each of our four main divisions: Exploration, Geophysics & Remote Sensing, Environment, and Applied Analytics.

Learn more about Axiom.

About Here to Serve Holding Corp.

Here To Serve Holding Corp. is propelled by the challenge of doing more with less. It owns two operating subsidiaries. Its subsidiary Fortune Nickel and Gold Inc. owns 182 mining cells in the Timmins mining camp in Ontario, Canada, which is prolific to nickel, gold and copper. The nickel is targeted as a high-performance, sustainable, environmentally friendly component of batteries for electric vehicles.

The subsidiary ICF Industries Inc. owns a diversified basket of minority positions in publicly traded equities. It received these equity positions in exchange for consulting and financial reporting services. In addition to the financial reporting services, ICF is engaged in energy-saving solutions to reduce energy usage and optimize performance of renewable energy systems via a cloud-based technology that provides real-time information to users. ICF is building a software as a service (SaaS) solution on an AWS platform for customers to access smart data to reduce energy use and sustain energy savings.

Please call Investor Relations with any questions at 855-4NICKEL (855-464-2535) extension 0.

Forward-Looking Statements

This news release contains statements and information that, to the extent that they are not historical fact, may constitute "forward-looking information" within the meaning of applicable securities legislation. Forward-looking information may include financial and other projections, as well as statements regarding future plans, objectives, or economic performance, or the assumption underlying any of the foregoing. In some cases, forward-looking statements can be identified by terms such as may, would, could, will, likely, except, anticipate, believe, intend, plan, forecast, project, estimate, outlook, or the negative thereof or other similar expressions concerning matters that are not historical facts. Examples of such statements include, but are not limited to, statements with respect to the objectives and business plans of the Company; ability to realize benefits from its recent corporate appointments; ability to retain its key personnel; the intention to grow the Company's business and operations; the competitive conditions of the industries in which the Company operates; and laws and any amendments thereto applicable to the Company. Forward-looking information is based on the assumptions, estimates, analysis and opinions of management made in light of its experience and its perception of trends, current conditions and expected developments, as well as other factors that management believes to be relevant and reasonable in the circumstances at the date that such statements are made, but which may prove to be incorrect. The material factors and assumptions used to develop the forward-looking information contained in this news release include, but are not limited to, key personnel and qualified contractors continuing their involvement with the Company; and the Company's ability to secure financing on reasonable terms. Forward-looking information involves known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to differ materially from any future results, performance or achievements expressed or implied by the forward-looking information, including, without limitation, risks relating to the future business plans of the Company; risks that the Company will not be able to retain its key personnel; risks that the Company will not be able to secure financing on reasonable terms or at all, as well as all of the other risks. Accordingly, readers should not place undue reliance on any such forward-looking information. Further, any forward-looking information speaks only as of the date on which such statement is made. New factors emerge from time to time, and it is not possible for the Company's management to predict all of such factors and to assess in advance the impact of each such factor on the Company's business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking information. The Company does not undertake any obligation to update any forward-looking information to reflect information or events after the date on which it is made or to reflect the occurrence of unanticipated events, except as required by law, including securities laws.

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