The Channel Company is enabling technology partnerships across the channel eco-system. With more than 3 decades of experience as the premier provider in the channel, The Channel Company helps the IT Channel with communication, recruitment, enablement, engagement, demand generation, and intelligence.
External link for The Channel Company
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Needham, MA 02924, US
100 Crossways Park Dr W
Suite 300
Woodbury, New York 11797, US
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That’s a wrap on Day 1 at XChange August! The energy was high, the connections were strong, and the conversations? Game-changing. From hallway chats to on-the-ground insights, today sparked the kind of momentum that powers the channel forward. 🔥 And the best part—it’s only just begun. Day 2 is set to take things to a whole new level. Stay with us! #xchange
💫 Let’s Make Room for More Voices at the Table 💫 The excitement around the Women of the Channel Asia Leadership Summit has been incredible — and we’re beyond grateful. To celebrate the momentum and make space for even more of you to join us, we’re offering a limited-time ticket promotion! 📍 JW Marriott Singapore 📅 25 September 2025 Whether you're leading teams, mentoring others, or championing change in tech, this summit is your space to grow, connect, and be inspired. 🎟️ Special Offer: Save $150 on single tickets — Limited to first come, first served! What’s in store: 🌟 Visionary voices from across the channel 🌟 Real-world strategies for navigating your career 🌟 Candid conversations with peers and pioneers 🌟 A vibrant community that lifts as it leads 🌟 Let’s build the future of tech — together. 👉 https://okt.to/LoasIK #WOTCAsia
🏆 CRN Australia is proud to be the #1 business news site in ANZ! Thank you to our incredible readers and partners for making us your trusted source for tech news, insights, and industry-shaping stories. 📲 Want to stay ahead of the curve? Follow us on LinkedIn for: 🚨 Breaking IT channel news 📊 Exclusive research and reports 📰 Top stories in your feed 🎟️ Early access to events and awards 👉 Follow CRN Australia now and stay informed: https://okt.to/a8EONU #CRNAustralia #TechNews #ANZ
The energy has shifted here at #XChange to the Executive Sessions 🔥 Abby Hanson, MCTS, Vice President of Microsoft Modern Work and AI, ABM Technology Group , is unpacking customer success strategies powered by AI, while Mike Crosby, Executive Director, Industry Analyst, B2B Technology, Circana, brings sharp insight into B2B growth dynamics and Casey Seaborn, Director of Business Development, Stride, is challenging MSP leaders to rethink how they measure value beyond EBITDA. The ideas are flowing, and the conversations are 🔥! Stay tuned for more moments that matter.
Real-time highlights from #XChange August! 📸 Right now, Solution Track Sessions are bringing together a powerhouse lineup of speakers. David Baggett, Founder & CEO of INKY Technology, Daryl Andershock, Systems Engineer for the US Channel at Fortinet, and Stephen Spiegel, Founder & CEO of Crewhu, are each taking the stage to share their unique insights. Every session room is packed with engaged attendees, eager to learn from these industry leaders.
The boardrooms are officially buzzing here at #XChange August! 📊👥 Vendors are diving into 25-minute power sessions, presenting the latest products, programs, and opportunities to solution providers grouped by business focus and tech interests. It’s targeted, focused, and collaborative—the perfect setup for real conversations and real results. Stay tuned as more connections are made and innovations are unveiled right here, in real time!
🎤 Live from #XChange August—The keynote stage is on fire 🔥 We kicked off with best-selling author Erik Qualman challenging us to be the disruptor, not the disrupted in his powerful talk on “Innovation by Design.” Minds are buzzing! Now the momentum keeps rolling with insights from Brian Troy, Sr. Director of Product Marketing of ConnectWise, who will explore “Beyond Automation: Building the Intelligent MSP,” followed by Bruce McCully, Chief Security Officer at Galactic Advisors, as he dives into “Cyber Liability: The Silent Killer Living in Your Cyber Security Stack.” This lineup is setting the tone for an epic day of learning and connection. Stay tuned for more moments as they happen!
We’re live at XChange August 2025 in Denver, CO! 💥 The energy’s high, the check-in lines were buzzing, and our incredible community is already making connections. Tracy Fischer, VP, Audience here at The Channel Company, just took the stage with the perfect kickoff: “Get Educated, Get Energized, Get Ready for XChange!” Stay tuned for more behind-the-scenes moments, powerful sessions, and big ideas—all happening right now. Let’s go! #xchange
🚀 Ready to Ignite Your Channel Strategy? XChange NexGen 2025 is where the channel’s most ambitious MSPs gather to shape the future of IT. From October 19–21 in Houston, you’ll meet 225+ pre-qualified, high-velocity MSPs—each hand-selected from the CRN® MSP 500 and CRN® Fast Growth 150 for growth, innovation, and budget authority. This isn’t badge-scanning. It’s real conversations with real decision-makers. Let’s put your brand in front of the channel’s elite. Become a sponsor today ➡️ https://okt.to/hv9PT3
🚀 Struggling to unlock the full potential of your Market Development Funds (MDF)? You're not alone. Navigating vendor requirements can slow your momentum — but it doesn’t have to. With The Channel Company Agency Services, you gain more than MDF support — you get a strategic partner trusted across the IT channel (think CRN, XChange, MES, Women of the Channel). We simplify MDF management and deliver high-impact, co-marketing campaigns designed for speed, scale, and real results. 💡 Ready to launch faster and convert smarter? Let’s chat — no pressure, just clarity. https://okt.to/CnjRuE #ChannelMarketing #MDF #ITChannel #CoMarketing #LeadGen #MarketingStrategy #TheChannelCompanyAgency
